Research and media
Findings travel. Context gets left behind.
Human Context is a research and media practice. We study , then publish it in a form .
Context Not how the process diagram says they work. The workaround, the shadow spreadsheet, the step everyone skips. That is where the real system lives. Context A decision, a tradeoff, and the evidence behind both. Delivered in the week it is needed, not the quarter after.What we do
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Field studies
Small, focused research on how a program, a team, or a technology is really being used. Interviews, observation, and the data the organization already has.
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Advisory
Turning findings into a plan someone owns. Scope, sequence, risks, and the governance to keep it moving after the report is filed.
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Human Context with Alicia
Conversations with the people running complex work in the open. The podcast arm of the practice, publishing alongside the research.
How we work
Three commitments
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Name the question first
Every engagement starts with the decision the research is meant to inform. If there is no decision waiting, there is no study.
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Show the working
Methods, sample, and limits travel with the finding. You should be able to see where a number came from and where it stops holding.
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Publish what can be published
Client work stays confidential. The patterns underneath it become public writing and interviews, so the field learns something too.
Have a question worth studying?
Bring the decision you are stuck on. We will tell you whether research is the right instrument, and what it would take.
Start a conversation